When Pierre and Elie Bernheim founded 88 Rue Du Rhone watches in 2012, they wanted each timekeeping instrument to be worn as a sign of love for Swiss accuracy and precision timekeeping. But that wasn’t all they wanted these watches to be recognised for. They needed to resonate with men and women all over the globe looking for something unusual and eye-catching. It meant crafting the timepieces from a blend of high quality materials and equipping them with unbeatable quartz and automatic movements to ensure they would last an entire lifetime – a concept that fitted in with the brand perfectly, since the watches are inspired by the number 8 – the symbol for infinity. 88 Rue Du Rhone watches also took inspiration from free-flowing forms like the River Rhone which runs alongside the Rue Du Rhone street itself – a location associated with luxury and prestige.
Automatic watches from 88 Rue Du Rhone balance Swiss excellence and tradition in equal measure. Time-honoured practices have been handed down to the two founders – grandsons of Raymond Weil himself. This know-how and these carefully handed-down watchmaking skills are harnessed within each timepiece made by the company. The movements created by 88 Rue Du Rhone are all developed in-house and finished to the highest standards. They are of course reflections of the company’s passion for traditional watch manufacture and reflect the brother’s desire to keep the rich heritage of Swiss timekeeping alive.
Pierre is passionate about aviation and is part of the board of directors of the Annemasse and Geneva International airports, but also has in-depth knowledge and professional experience in global business development. His role at Raymond Weil gained him valuable experience in meeting with the brand’s key contacts and building the company up to global scale – the same steps he took with 88 Rue Du Rhone. Choosing not only the right design but the right components for each design including each meticulously crafted movement, is paramount in creating a timepiece that will appeal to the avid watch collector as well as those with a passion for Swiss precision.
The 88 Ruse Du Rhone Double 8 Automatic watch from our collection of automatic 88 Rue Du Rhone watches here at Owen & Robinson, is a sophisticated design for the classic-loving gent. The timepiece is simple, straightforward but adorned in luxurious accents and fine finishes that look incredible when dressed alongside a smart office suit or such like. The watch is powered by an automatic movement complete with 25 jewels. It sits inside a beautiful 42mm stainless steel case with yellow gold PVD coating. The clean and crisp white dial is accompanied by yellow gold PVD coated indexes and central hands with a luminous fill. The watch, with its practical date aperture at 3 o’clock, features a number of characteristics that are instantly recognisable as belonging to the 88 Rue Du Rhone manufacture. The 8-shaped yellow gold PVD coated counterweight on the central second hand perfectly underlines the manufacturer’s association with their signature number, which is demonstrated again on the surface of the dial at 12 o’clock where the brand lettering and the 88 filigree motif can be admired against the simplicity of the white dial behind it.